Xiyu is an intelligent copywriting tool launched by Alibaba, designed for e-commerce merchants, offering one-click generation of diverse marketing copy, significantly enh...
In today’s highly competitive e-commerce environment, high-quality marketing copy is crucial for attracting consumers. However, traditional copywriting processes are often time-consuming and labor-intensive, making it difficult to meet rapidly changing market demands. To address this pain point, Alibaba has launched an intelligent copywriting tool called Xiyu, designed to help merchants efficiently generate diverse marketing copy.
Xiyu is an intelligent copywriting tool under Alibaba, designed specifically for e-commerce merchants, offering one-click generation of various marketing copy, covering scenarios from product descriptions to promotional activities.
Xiyu is integrated into Alibaba Mama’s Creative Center, along with tools like intelligent image cropping and video editing, forming a complete creative production and delivery platform to help merchants optimize the entire content creation to delivery chain.
By using Xiyu, merchants can significantly improve copywriting efficiency, reduce labor costs, and ensure the quality and diversity of the copy. Many users have reported that Xiyu helps them generate high-quality marketing copy in a short time, enhancing marketing effectiveness.
Xiyu offers some free features to meet basic needs; advanced features may require a paid subscription, with specific pricing details available on the official website.
Alibaba launched Xiyu in 2023, located in China, dedicated to providing intelligent copywriting generation services. Through these innovative features, users can quickly generate high-quality marketing copy, enhancing e-commerce operational efficiency and effectiveness.
